Using Social Media to Market your Podcast with Melody Belotte

Hey Friends!

I’m very excited about today’s episode because one of my friends and marketing extraordinaire, Melody Belotte, is on the show today!

In today’s episode, Melody and I discuss all kinds of things, from the glorification of being busy to nerding out on all things marketing, social media, and podcasting. We talk about the importance of knowing who your audience is and figure out the best platform to be using to reach them. She also gives us her best tips when utilizing social media and reveals the #1 reason mistakes people make when it comes to social media.

Melody Belotte is a full-time speaker, writer, strategist and recovering “busy addict” who gives individuals and organizations the tools they need to stop feeling overwhelmed and start spending more time on what matters.

With 15+ years in managing complex businesses, organizations and teams, she founded her own media company to offer live events, group workshops, and personal consulting.  Her clients have been featured on USA Today, Forbes, Fortune, and more, but what makes her smile the most is her inflatable kayak, the Mary Tyler Moore Show, and going on road trips with her family of four.

Make sure to tune in next week when I’m taking a deep dive on getting more podcast reviews for your podcast! Getting reviews is a pivotal part of building your podcast’s reputation and persuading others to listen.

So, let’s tackle the inexperience, fatigue, and intimidation that holds you back from growing your influence and impact.

Tune in for the whole episode to hear us talk about:

1. Keep things social on social media, don’t just make announcements like you hear in church!
2. Use other marketing tactics to have deeper conversations.
3. If social media is like a cocktail party, then email marketing is the dinner party!
4. The days of the “hard” sell are over, everything is subtle and relationship-based.

Resources:

Connect with Melody:  Facebook | Instagram | LinkedIn

Visit her website: MelodyBelotte.com

Melody’s 21-day Marketing Challenge 

Melody’s Marketing Sidekick Services

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Have you left a review for the Creative Cast?

Podcast reviews are essential for all podcasters. They provide social proof that people are enjoying your show and help others find out about the show. I would love for you to leave a review for The Creative Cast.

1. Go over to ApplePodcasts.com/TheCreativeCast; use your phone if you can.
2. Click Write a Review and Click on the five stars!
3. Bonus points, y’all – and the chance for a shoutout on the podcast! – add a quick sentence about what you enjoy about the show, something you enjoyed learning about, etc. Make sure to include your podcast name if you have one!

Transcript Coming Soon